Upcoming Hip Hop group, The Concept has released their brand new single titled #Bathini. The Concept recently performed their single at the prestigious Soweto Fashion Week event that took place at the newly renovated Soweto Theatre. Hailing from different backgrounds and different styles of music, these gentlemen have decided to blend their different sounds into something new.
Boutique PR and Radio Sampling Agency, PRuth Communications will be handling all of The Concept’s publicity needs. The Concept consists of three gifted members who are: Thabiso “Cata-Lust” Lawrence, Karabo “4bidden” Motsele and Ferdinand “FerdyFerd” Buffel alongside Brad “DJ Cutt” Tapinos who is the group’s performance DJ.
“The Concept behind #Bathini was inspired to spark interest in our group and who we are amongst a saturated market. #Bathini translated means ‘What are they are saying?’ This is a question The Concept members asked themselves when making the song. In essence we don’t care what they are saying, we came to follow our dream and make it a reality” expresses Cata-Lust
4bidden adds, “We also pose this question to anyone who has haters. It doesn’t matter what they are saying, whether you’re in a club, working in your office, you can turn up the music and do you”
The sound of the song was magical when we received the beat from TruHitz who has produced for the likes of Stilo Magolide of BoyzNBuckz, we immediately knew the feel we wanted people to adhere to when they first heard the song “We wanted it to sound like the song has been around for years. A classic” expresses Ferdy Ferd
Download the song #Bathini here:
Connect with The Concept:
Facebook: The Concept – https://www.facebook.com/TheConceptFanPage?fref=ts
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